Cap codes that stay simple for fans and legible for ops.

MOUSSY - CAP CODE CAMPAIGN

A bilingual Cap Pulse web entry for Win Gold with Moussy — drink, enter codes, boost chances — with AI normalize assist and an anomaly ops desk behind the Grand Draw.

Project Metadata

EngagementCap Pulse / AI Anomaly Ops

ClientMoussy

ExperienceConsumer web entry + code validation + draw pulse desk

CapabilitiesConsumer Web · Cap Code Entry · Campaign Ops · Anomaly Assist · Bilingual Experience · Digital Engagement

**The Play**Fans follow a Grand Draw web path — how it works, cap-code entry, success tally and first-class Arabic toggle.

**The Moment**Ops see entry ledger, draw-pulse KPIs and assistive anomaly flags with thin AI notes — humans still own the draw.

The Idea

Win Gold with Moussy already owns the pack moment; Cap Pulse adds the intelligence layer around codes without pretending AI guarantees a fair draw.

The Interaction

A web-first bilingual promo surface — hero, how it works, enter code, success — matching the live Grand Draw mechanic.

The Content

Assistive validation strips noise, uppercases segments and surfaces format oddities before a human decides.

The Campaign

Entries connect to Campaign Ops — ledger, anomaly queue, draw pulse — review and export stay human-owned.

what we built

A consumer campaign experience that turns a cap code into Grand Draw participation with an honest ops desk.

Grand Draw Hero

Fan entry energy aligned to Win Gold with Moussy.

How It Works

Drink, find code, boost chances in three clear steps.

Cap Code Entry

Cap-code intake with normalize / validate assist and visible rails.

Success Tally

Code logged and entries counted so fans keep collecting.

Arabic Surface

First-class عربي toggle matching the live promo.

AI Code Assist

Normalize and format flags before ops review.

Anomaly & AI Notes

Velocity / reuse / pattern flags with hard rails.

Draw Pulse Desk

Pool size, codes per fan and ledger export readiness.

The Campaign Journey

Drink. Enter. Boost. Draw.

The campaign turns a bottle cap into a fluid participation journey, with the fan on the web and ops on a shared code ledger.

Discover

Fan meets Win Gold with Moussy and Cap Pulse.

Open

Opens the bilingual Grand Draw web experience.

Place

Reads how it works and promo terms.

Play

Enters a cap code with normalize assist.

Record

Success tally shows entries logged.

Upload

Codes land on the ops ledger with status.

Enter

Anomaly assist flags suspicious patterns for review.

Win

Draw pulse informs a human-owned Grand Draw.

The Experience Architecture

A Simple Experience. A Connected Campaign Journey.

The strength of the campaign is its simplicity at the front end: the web entry creates a playful trigger, while Cap Pulse ops converts that moment into draw-ready engagement.

THE FANTHE CODETHE BRAND

The promo web remains the experience. Moussy Cap Pulse is how CWIT adds the intelligence.